Before founding Atlyx IXC, Samar worked across diverse sectors including design, media, and technology gaining hands-on experience in building products and campaigns that scale. His unique perspective has helped Atlyx IXC partner with startups, enterprises, and global brands to create award-winning work that merges innovation with business strategy.
Under Samar’s leadership:
Atlyx IXC has grown into a global creative & digital innovation agency serving clients across India, the U.S., Europe, and Canada.
The studio introduced the concept of “Attentional Experience (AX)”, redefining how brands connect emotionally and cognitively with their audiences.
Atlyx IXC has been recognized as a leading Advertising and Digital Solutions Agency in Ahmedabad, known for creativity, reliability, and results.
